Page 155 - KELAG Annual Report 2017

foundation for a greener future. The incentive programme measures for digitalisation will be implemented. The focus
run under the name “energy efficiency campaign” will in of all considerations in the process remains on the needs of
future be continued and expanded under the new umbrella customers and the development of new products and
brand “Carinthia’s energy future”. Providing targeted services. The goal is to drive forward KELAG’s gradual
support for households with extremely low incomes will development towards becoming a comprehensive and
continue to be an integral component in the future. For this innovative energy service provider.
purpose, KELAG cooperates with welfare facilities in
Carinthia.

For some time now we have been selling intelligent
products under the “SmartHome Austria” brand to improve
As a green company, KELAG concentrates on using and
energy efficiency as well as comfort and safety in
expanding renewable energy sources. We are intentionally
households. In 2017, we focused on the development of
committed to sustainability in our corporate philosophy
innovative applications and proactively addressed forward-
and in our entrepreneurial activity. We aim to be able to
looking topics such as smart metering, photovoltaics, e-
strike an optimal balance between business stability,
mobility and energy services as well as the “Internet of
supply reliability, climate protection and social
Things”. We will pursue our goal to further strengthen our
responsibility for the long term.
position as a full-service provider for all areas of energy and
energy-related services again in the coming year.
We will again actively communicate our commitment to
climate protection and renewable energies in 2018. Our
aim is to further strengthen our entrepreneurial activities
geared to sustainability in order to clearly develop and
The innovation campaign which commenced in 2016 was further enhance KELAG’s green image. In addition, we will
continued in the past year and was characterised by a show our customers how they can make a contribution to
number of digitalisation projects and open innovation climate protection.
activities. We would like to continue along this path again
in the coming year 2018 and focus particularly on the topics We are intensifying the open and equal dialogue with our
of digitalisation and open innovation. stakeholders regarding the opportunities and risks of the
new energy concept and our entrepreneurial activity.
With the GreenUps challenge for school children and
startups, we are seeking new ideas and business models
and at the same time aim to establish a position in the
regional innovation eco-system. We also intend to intensify
In addition to the sustainable positioning of our company,
an exchange on innovation through cooperations in the
consistent market and customer orientation, operational
region. Particularly noteworthy in this context is the
excellence, cost management as well as digitalisation and
opening of the Inspire Lab, a creatively designed workspace
the improvement of our innovative capacity are key
set up in cooperation with the University of Klagenfurt.
management tasks in order to ensure the flexibility and
future sustainability of our company. In this context, we are
Additional focus will be placed on the further development
continuing the “kelag2025” development project started in
of fields related to the core business, e-mobility,
the financial year 2014 in a targeted manner. In the future,
photovoltaics and telecommunications, and further